Tecno Teams Up with Transformers for September Launch of Spark 30 Series Transformer Edition

By Estuti Bajpai Published on August 29, 2024, 17:46 IST Last updated August 29, 2024, 17:46 IST

Transformers One- Transformer’s first fully CG animated film is all set to hit the theatres on 20^th September 2024. Ahead of this upcoming film release, Tecno has officially announced its collaboration with Hasbro’s Transformers franchise.

This collaboration will involve the release of a Transformers Edition on the Tecno Spark 30 Series in September. Tecno will channel iconic Transformers robots including Optimus Prime and Bumblebee bringing best-in-class performance enhancements and design innovations via the Tecno Spark 30 series.

Lately, Tecno Spark 30 series devices have also become a part of the rumor mill hinting at its imminent launch. It is revealed that this new Transformers edition will feature iconic Transformers elements on its exterior and UI design. The launch of the Spark 30 series will be timed in conjunction with the 40^thanniversary of the Transformers franchise.

The Tecno Spark 30 series is said to be the most compelling smartphone tailored for Gen Z and the younger generation. More details of this series and Transformers Edition’s highlights and customized features are also said to be released soon.

Commenting on this collaboration, Jack Guo, General Manager of TECNO, said: “We are delighted to join forces with the powerhouse TRANSFORMERS franchise. This collaboration is a testament to TECNO’s relentless pursuit of modern design and technological innovation, reflecting our continuous endeavors to forge strategic partnerships that resonate with the passions of young consumers worldwide in order to strengthen our bond with them.”

Matt Proulx, Senior Vice President, Global Experiences, Partnerships and Music at Hasbro said, “In working with TECNO, we are excited to bring the TRANSFORMERS franchise to new audiences in the form of an advanced and powerful new intelligent device. Promotions like this one allow us to explore new ways of engaging and inspiring both long-time and new fans of the TRANSFORMERS universe, especially as we celebrate its milestone 40^th anniversary and the new global theatrical film, TRANSFORMERS ONE.”

Via.