Indian Smartphone Market Experiences A Modest 1% Growth In Q2,2024, Xiaomi Secures Top Spot With 24% Annual Growth; Canalys Report
Canalys has today officially shared Indian smartphone shipments for Q2 2024 and the annual growth of the Indian smartphone market in its latest report. According to the report, the Indian smartphone market grew modestly 1% in Q2, 2024, amid elections, subdued seasonal demand, and extreme weather conditions in some regions with a total of 36.4 million units shipped.
Xiaomi and Vivo are in a neck-to-neck competition capturing 18% market share with 6.7 million units shipped. But Xiaomi has secured the top spot with annual growth of 24% while Vivo’s annual growth is just 4%. Samsung secured a 6.1% market share with 6.1 million units shipped while Realme and Oppo (excluding OnePlus) secured 4.3% and 4.2% market shares respectively.
| Indian smartphone shipments and annual growth Canalys Smartphone Market Pulse: Q2 2024 |
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| Vendor | Q2 2024 shipments (million) |
Q2 2024 market share |
Q2 2023 shipments (million) |
Q2 2023 market share |
Annual growth |
| Xiaomi | 6.7 | 18% | 5.4 | 15% | 24% |
| vivo | 6.7 | 18% | 6.4 | 18% | 4% |
| Samsung | 6.1 | 17% | 6.6 | 18% | -8% |
| realme | 4.3 | 12% | 4.3 | 12% | 1% |
| OPPO | 4.2 | 11% | 3.7 | 10% | 11% |
| Others | 8.4 | 24% | 9.5 | 26% | -12% |
| Total | 36.4 | 100% | 36.1 | 100% | 1% |
According to Sanyam Chaurasia, Senior Analyst at Canalys, “Brands such as Xiaomi boosted their mid-to-high-end product lineup, driving volumes for the quarter with Redmi Note 13 Pro series featuring refreshed color offerings and newly launched Xiaomi 14 Civi with its camera quality and distinctive leather design.”
The report also reveals that 44% of the consumers are expected to purchase a device within the next 12 months with a significant majority being ‘upgraded buyers’ focused on the latest innovations, including 5G advancements.
